Pet Food and Supplements Market Size to Garner USD 179.18 Billion by 2032

The global Pet food and supplements market size was estimated to be around US$ 105.4  billion in 2022. It is projected to reach US$ 179.18  billion by 2032, indicating a CAGR of 5.50% from 2023 to 2032.

Key Takeaways

• North America contributed more than 44% of revenue share in 2022.
• Asia Pacific is estimated to expand the fastest CAGR between 2023 and 2032.
• By pet, the dog segment has held the largest market share of 34% in 2022.
• By pet, the others segment is anticipated to grow at a remarkable CAGR of 6.2% between 2023 and 2032.
• By application, the multivitamins segment generated over 34% of revenue share in 2022.
• By application, the others segment is expected to expand at the fastest CAGR over the projected period.
• By source, the conventional segment generated over 76% of revenue share in 2022.
• By source, the organic segment is expected to expand at the fastest CAGR over the projected period.
• By distribution channel, the offline segment generated over 85% of revenue share in 2022.
• By distribution channel, the online segment is expected to expand at the fastest CAGR over the projected period.

The pet food and supplements market is a dynamic sector that caters to the diverse dietary requirements of pets. It includes a spectrum of products such as dry and wet pet food, treats, and nutritional supplements. Pet owners are becoming increasingly discerning, seeking high-quality and specialized products that address specific health concerns and preferences for their animal companions.

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Growth Factors

Several factors contribute to the growth of the pet food and supplements market. The humanization of pets, where animals are considered integral members of the family, has led to a demand for premium and organic pet food. Additionally, a rise in pet ownership, coupled with a growing awareness of the link between nutrition and overall pet well-being, has fueled the demand for specialized diets and supplements. E-commerce has also played a crucial role, providing convenient access to a wide range of products and information, further driving market growth.

Pet Food and Supplements Market Scope

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Region Snapshot

The market for pet food and supplements exhibits global significance, with notable growth observed in North America, Europe, and Asia-Pacific regions. North America, particularly the United States, holds a significant share, driven by a large pet-owning population with a strong inclination towards premium and health-focused products.

In Europe, countries like the United Kingdom and Germany contribute substantially to the market. The Asia-Pacific region is emerging as a key player, with rising pet ownership, urbanization, and increasing disposable income influencing the market dynamics.

Recent Developments

• March 2023 will witness Mars Petcare’s venture into the supplements category with the introduction of Pedigree Multivitamins. This new product line includes three varieties of soft chews meticulously crafted to address pets’ essential needs, focusing on immunity support, digestive health, and joint care.
• In March 2022, Virbac introduced two fresh Veterinary HPM wet diets designed to aid in the prevention and management of feline lower urinary tract disease (FLUTD), a prevalent health concern in cats.
• In February 2022, Virbac unveiled its debut line of pet nutrition under the banner of Veterinary HPM Pet Nutrition, specially formulated for spayed and neutered animals. This product line encompasses two cat foods and four dog foods, available in six unique formulas tailored to pets’ requirements based on their age and size.

Reasons to Purchase this Report:

• Comprehensive market segmentation analysis incorporating qualitative and quantitative research, considering the impact of economic and policy factors.
• In-depth regional and country-level analysis, examining the demand and supply dynamics that influence market growth.
• Market size in USD million and volume in million units provided for each segment and sub-segment.
• Detailed competitive landscape, including market share of major players, recent projects, and strategies implemented over the past five years.
• Comprehensive company profiles encompassing product offerings, key financial information, recent developments, SWOT analysis, and employed strategies by major market players.

Pet Food and Supplements Market Players

• Mars Petcare
• Nestlé Purina Petcare
• Hill’s Pet Nutrition
• The J.M. Smucker Company
• Blue Buffalo
• Diamond Pet Foods
• Spectrum Brands
• Nutro Products
• Wellness Pet Food
• Merrick Pet Care
• Ainsworth Pet Nutrition
• Big Heart Pet Brands
• Champion Petfoods
• Zesty Paws
• Virbac

Market Segmentations

By Pet

• Dog
• Cat
• Freshwater Fish
• Others

By Application

• Multivitamins
• Skin & Coat
• Hip & Joint
• Prebiotics & Probiotics
• Calming
• Others

By Source

• Organic
• Conventional

By Distribution Channel

• Offline
• Online

By Food Type

• Wet Food
• Dry Food
• Snacks/Treats

By Geography

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East and Africa

TABLE OF CONTENT

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology (Premium Insights)

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Pet Food and Supplements Market 

5.1. COVID-19 Landscape: Pet Food and Supplements Industry Impact

5.2. COVID 19 – Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Pet Food and Supplements Market, By Pet

8.1. Pet Food and Supplements Market Revenue and Volume, by Pet, 2023-2032

8.1.1. Dog

8.1.1.1. Market Revenue and Volume Forecast (2020-2032)

8.1.2. Cat

8.1.2.1. Market Revenue and Volume Forecast (2020-2032)

8.1.3. Freshwater Fish

8.1.3.1. Market Revenue and Volume Forecast (2020-2032)

8.1.4. Others

8.1.4.1. Market Revenue and Volume Forecast (2020-2032)

Chapter 9. Global Pet Food and Supplements Market, By Application

9.1. Pet Food and Supplements Market Revenue and Volume, by Application, 2023-2032

9.1.1. Multivitamins

9.1.1.1. Market Revenue and Volume Forecast (2020-2032)

9.1.2. Skin & Coat

9.1.2.1. Market Revenue and Volume Forecast (2020-2032)

9.1.3. Hip & Joint

9.1.3.1. Market Revenue and Volume Forecast (2020-2032)

9.1.4. Prebiotics & Probiotics

9.1.4.1. Market Revenue and Volume Forecast (2020-2032)

9.1.5. Calming

9.1.5.1. Market Revenue and Volume Forecast (2020-2032)

9.1.6. Others

9.1.6.1. Market Revenue and Volume Forecast (2020-2032)

Chapter 10. Global Pet Food and Supplements Market, By Source 

10.1. Pet Food and Supplements Market Revenue and Volume, by Source, 2023-2032

10.1.1. Organic

10.1.1.1. Market Revenue and Volume Forecast (2020-2032)

10.1.2. Conventional

10.1.2.1. Market Revenue and Volume Forecast (2020-2032)

Chapter 11. Global Pet Food and Supplements Market, By Distribution Channel

11.1. Pet Food and Supplements Market Revenue and Volume, by Distribution Channel, 2023-2032

11.1.1. Offline

11.1.1.1. Market Revenue and Volume Forecast (2020-2032)

11.1.2. Online

11.1.2.1. Market Revenue and Volume Forecast (2020-2032)

Chapter 12. Global Pet Food and Supplements Market, By Food Type

12.1. Pet Food and Supplements Market Revenue and Volume, by Food Type, 2023-2032

12.1.1. Wet Food

12.1.1.1. Market Revenue and Volume Forecast (2020-2032)

12.1.2. Dry Food

12.1.2.1. Market Revenue and Volume Forecast (2020-2032)

12.1.3. Snacks/Treats

12.1.3.1. Market Revenue and Volume Forecast (2020-2032)

Chapter 13. Global Pet Food and Supplements Market, Regional Estimates and Trend Forecast

13.1. North America

13.1.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.1.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.1.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.1.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.1.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.1.6. U.S.

13.1.6.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.1.6.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.1.6.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.1.6.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.1.6.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.1.7. Rest of North America

13.1.7.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.1.7.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.1.7.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.1.7.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.1.7.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.2. Europe

13.2.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.2.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.2.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.2.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.2.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.2.6. UK

13.2.6.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.2.6.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.2.6.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.2.7. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.2.8. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.2.9. Germany

13.2.9.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.2.9.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.2.9.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.2.10. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.2.11. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.2.12. France

13.2.12.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.2.12.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.2.12.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.2.12.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.2.13. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.2.14. Rest of Europe

13.2.14.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.2.14.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.2.14.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.2.14.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.2.15. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.3. APAC

13.3.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.3.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.3.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.3.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.3.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.3.6. India

13.3.6.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.3.6.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.3.6.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.3.6.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.3.7. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.3.8. China

13.3.8.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.3.8.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.3.8.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.3.8.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.3.9. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.3.10. Japan

13.3.10.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.3.10.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.3.10.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.3.10.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.3.10.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.3.11. Rest of APAC

13.3.11.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.3.11.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.3.11.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.3.11.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.3.11.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.4. MEA

13.4.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.4.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.4.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.4.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.4.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.4.6. GCC

13.4.6.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.4.6.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.4.6.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.4.6.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.4.7. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.4.8. North Africa

13.4.8.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.4.8.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.4.8.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.4.8.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.4.9. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.4.10. South Africa

13.4.10.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.4.10.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.4.10.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.4.10.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.4.10.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.4.11. Rest of MEA

13.4.11.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.4.11.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.4.11.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.4.11.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.4.11.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.5. Latin America

13.5.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.5.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.5.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.5.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.5.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.5.6. Brazil

13.5.6.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.5.6.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.5.6.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.5.6.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.5.7. Market Revenue and Volume Forecast, by Food Type (2020-2032)

13.5.8. Rest of LATAM

13.5.8.1. Market Revenue and Volume Forecast, by Pet (2020-2032)

13.5.8.2. Market Revenue and Volume Forecast, by Application (2020-2032)

13.5.8.3. Market Revenue and Volume Forecast, by Source (2020-2032)

13.5.8.4. Market Revenue and Volume Forecast, by Distribution Channel (2020-2032)

13.5.8.5. Market Revenue and Volume Forecast, by Food Type (2020-2032)

Chapter 14. Company Profiles

14.1. Mars Petcare

14.1.1. Company Overview

14.1.2. Product Offerings

14.1.3. Financial Performance

14.1.4. Recent Initiatives

14.2. Nestlé Purina Petcare

14.2.1. Company Overview

14.2.2. Product Offerings

14.2.3. Financial Performance

14.2.4. Recent Initiatives

14.3. Hill’s Pet Nutrition

14.3.1. Company Overview

14.3.2. Product Offerings

14.3.3. Financial Performance

14.3.4. Recent Initiatives

14.4. The J.M. Smucker Company

14.4.1. Company Overview

14.4.2. Product Offerings

14.4.3. Financial Performance

14.4.4. Recent Initiatives

14.5. Blue Buffalo

14.5.1. Company Overview

14.5.2. Product Offerings

14.5.3. Financial Performance

14.5.4. Recent Initiatives

14.6. Diamond Pet Foods

14.6.1. Company Overview

14.6.2. Product Offerings

14.6.3. Financial Performance

14.6.4. Recent Initiatives

14.7. Spectrum Brands

14.7.1. Company Overview

14.7.2. Product Offerings

14.7.3. Financial Performance

14.7.4. Recent Initiatives

14.8. Nutro Products

14.8.1. Company Overview

14.8.2. Product Offerings

14.8.3. Financial Performance

14.8.4. Recent Initiatives

14.9. Wellness Pet Food

14.9.1. Company Overview

14.9.2. Product Offerings

14.9.3. Financial Performance

14.9.4. Recent Initiatives

14.10. Merrick Pet Care

14.10.1. Company Overview

14.10.2. Product Offerings

14.10.3. Financial Performance

14.10.4. Recent Initiatives

Chapter 15. Research Methodology

15.1. Primary Research

15.2. Secondary Research

15.3. Assumptions

Chapter 16. Appendix

16.1. About Us

16.2. Glossary of Terms

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